Optimise Your Club’s Alcohol Supply and Save

Kate McCann
May 27, 2025

Beer waste is costing the UK hospitality sector over £200 million each year – a staggering figure when you consider the importance of managing your alcohol supply efficiently. As we head into the busy summer season, with higher footfall, longer days, and a calendar full of events, now’s the perfect time to get ahead of the rush and optimise your operations.

Whether it’s an outdated alcohol contract or inefficient bar equipment, the cost of doing nothing can be significant. At Club Assure, we help sports and social clubs reduce waste, lower bills and protect their margins – without compromising on guest experience. We’ve already helped clubs save up to £79,000 annually through smarter alcohol supply contracts and energy-saving upgrades.

Smarter Supply, Same Great Selection

As demand picks up, customers expect their favourite beers, wines and spirits to be ready and waiting. But that doesn’t mean you need to stick with an expensive or outdated supply deal.

At Club Assure, we work with trusted alcohol suppliers to make sure you’re getting excellent value on the brands your guests know and love. We can source the same products more competitively – or suggest alternatives that better support your margins. It’s all about smarter buying without affecting your offerings.

Our Alcohol Supply Process

1. We review your current contract
We'll look at pricing, brands and delivery terms.
2. We approach our network of suppliers
This is how we can find you competitive, like-for-like quotes.
3. You choose the option that works best
Select whichever works best for you, and we'll help manage the switch if needed.
4. We'll provide ongoing support
We'll be here to help if you want to change your contract or run into any issues.

Save Energy with KBR in the Bar and Kitchen

Energy use can creep up without you noticing – especially in bar areas that are running all day, every day. Luckily, there are clever ways to save, starting with targeted tools designed for drinks service.

The Bottle Fridge Energy Saver...
Is ideal for clubs that rely on back bar fridges. This unit links directly to your opening hours, so your fridges only run when they’re needed. Beverages stay perfectly chilled for members and guests, but you're not wasting energy when the bar is closed. Many clubs have seen up to 33% savings on fridge energy use alone.
The Post-Mix Timer...
Is another smart solution which works with your drinks dispensers and cooling systems. It’s designed to automatically power down your post-mix machine during non-operational hours, so energy isn’t being drained overnight or when your bar is closed. Whether wired in or plugged directly into your remote cooler, it becomes a seamless part of your setup and can save up to 33% on associated energy costs.

These solutions are quick to install, easy to maintain, and work behind the scenes to lower bills without affecting service.

Make Summer Easier – and More Profitable

Optimising your alcohol supply and energy usage now will set your club up for a smoother summer. At Club Assure, we combine competitive alcohol supply contracts with energy-saving technology to help you boost margins, serve with confidence, and make the most of the months ahead.

Speak to our team today and let’s get your club summer-ready – with less waste, better supply, and savings that last.